We are Open Water | Mindset & Growth

We shift mindsets and behaviours in leaders and teams – advancing performance, execution and growth.

Human Connection is Everything!

In a complex, unpredictable world, AI is changing how we work faster than organisations can keep pace.

Human connection builds the trust, clarity and shared understanding leaders and teams need to make better decisions, move together and deliver under pressure.

Mindset is core to your success

What many organisations miss is the psychological fuel – the motivation and belief needed to drive change and growth.

Mindset is shaped by our experiences and perceptions. It influences our emotions – from fear and resistance to motivation and passion.

It determines whether leaders and teams respond with curiosity or certainty, courage or caution, connection or self-protection.

Understanding this process is key to driving behaviour and performance.

We’ve brought the 'Mindset Inside™' to leading life science organisations for more than 17 years

50

+

Countries all around the world

100

+

Global companies supported in delivering their vision

7/10

Top global pharmaceutical firms have partnered with us

5000

+

Leaders gained clarity, trust and alignment behind a shared goal 

30,000

+

People developed, energised and empowered

97

%

Global Client Satisfaction Score

Why Partner with Us

Mergers, restructures or strategic shifts where leadership, team alignment and cohesion is at risk

A high-stakes launch or product stagnating  in a competitive market

Stalled momentum threatening performance and results

New growth phase where leaders and teams need belief, clarity and enhanced capability and support

See the Impact

100% sales uplift in 3 years

after Open Water delivered a Connected Partner Culture Development Program for a leading Pharmaceutical in EMEA

20% average increase in all sales

across all EMEA regions for a pharmaceutical drug that had stagnated

A $1 billion product is now a $5 billion product

by realigning values and shifting mindset and beliefs between two co-promoting companies after just a few months

A bold expansion into new R&D opportunity and a $6.7 acquisition

as we increased confidence and brought clarity to the leadership team

Immediate adoption of new behaviour and mindsets

after a post-merger Business Unit Integration as teams worked in tight cohesion with clear shared focus

We don’t even talk about the integration anymore, only a few weeks after the work with you, that is how well the culture shift worked.

We don’t even talk about the integration anymore, only a few weeks after the work with you, that is how well the culture shift worked.

We don’t even talk about the integration anymore, only a few weeks after the work with you, that is how well the culture shift worked.

We don’t even talk about the integration anymore, only a few weeks after the work with you, that is how well the culture shift worked.

The most valuable Culture Change program I have EVER brought to our sales teams. Sales are up 50% on this time last year.”

An incredibly valuable and seamless workshop – Open Water’s Cyclorama Studio made it effortless. Three hours flew by! I left with clear action items and pull-through opportunities, and you brought our team together when we needed it most.

Operations Lead, Top Pharma Company

You helped our team find purpose, belief and optimism at such a fragile time. You turned a loose group into a united team with a true sense of belonging. The impact will be personal and business-wide. A huge success – I’m excited to continue our story!

VP US Division, Top Pharmaceutical firm

Open Water brings deep expertise in culture, team dynamics, and purpose-driven organisations. It's their differentiator. They adapt seamlessly to change while staying focused on top priorities, ensuring we stay on course and achieve our goals.

President, Rare Diseases, Global Pharmaceutical

Sales of the new drug are soaring, up over 50% since launch, but the real success is our 7-year-old product, which saw a 16% sales lift after the Open Water program. This is the most valuable culture change program I’ve EVER brought to our sales teams.

Brand Director, EMEA

Behaviours have changed. The MD herself has observed the changes in the way that people are interacting and getting involved. There is now more of an equilibrium and more appetite and drive for collaboration. We work as an aligned team now.

Outsourcing Healthcare Firm, UK

Since the program, our people are more resourceful and deeply self-aware. They’ve shifted from selling to solving, focusing on understanding customer needs and creating solutions. It’s incredibly rewarding to see this transformation.

Sales Lead, European Pharmaceutical

We don’t even talk about the integration anymore. We're just a few weeks in after the work with you, that is how well the culture shift worked.

VP/BU, US Division, Global Pharmaceutical

Precision Connecting was exactly what we needed – A+ all around. Thank you for listening and building tremendous equity with our teams. Our purpose of ‘Helping Patients Live Their Best Lives’ flows naturally from here. Excited for the journey ahead!

VP Internal Medicine Field Directors, Global Pharmaceutical

THANK YOU for all the support we received for our EMEA Medical Education meeting last week! I really appreciate your great job and energy, your extra mile and excellent attitude during the whole meeting.

Sr. Director, EMEA Medical Affairs Excellence Hub

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How we do it

Beliefs shape how people feel, behave and perform. We believe lasting change starts beneath the surface.

By uncovering and reshaping the mindsets that drive behaviour, we accelerate performance, impact and growth.

Beliefs

Emotions

Emotions shape how people connect, collaborate and perform.

We believe lasting change depends on a genuine connection to self, others and purpose. We strengthen that connection so people can bring the vision and values to life.

Change only takes hold when behaviour changes. Progress depends on people letting go of familiar habits and adopting better ways of working.

We challenge established patterns and build the mindset, agility and behaviours needed to turn change into action.

Behaviour

Momentum builds when people connect around a shared direction. The right experience creates energy, alignment and commitment across teams.

We design interactive events that bring people together – in person, virtually or from our London broadcasting studio.

Momentum

Value is created when leadership, alignment and cohesion translate into stronger execution and better business results.

We measure the behavioural shifts that make this possible, showing where change is improving performance, accelerating growth and reducing risk.

Outcome

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Shaping Leadership Mindset for Launch Readiness

Preparing a Biopharma Organisation for Commercial Success

2.3 to 4.4

Trust Increase

2.9 to 4.0

Constructive Conflict Strengthened

R&D to Launch

Successful Transition

Transforming Leadership and Team Dynamics

A late-stage biopharma firm ensures leadership is working to a common goal

Breaking Down Silos

Building Trust Together

Leading as One

Conversations That Convert

How Open Water Drove Measurable Sales Impact Across EMEA

27%

Boost in Customer Access

Trust Building

Driving Sales

Measurable

Sales Impact

Birth of a Blockbuster

From Misalignment to Market Leader: How Open Water Helped Set the Stage for a $13.3B Blockbuster

$1B to $13.3B

Unlocking growth through alignment

One Team, One Goal

Turning misalignment into success

Mindset Shift

Sparked breakthrough growth

Growing Pains

A global CRO equips its leaders and managers to navigate change with empathy, passion and purpose

Post Merger

Post multiple mergers: building trust and cohesion in a global CRO

100%

of managers now equipped to lead with empathy and purpose

Transformation

Empowering leaders to inspire change and drive transformation

The Compliance Shift

How a trusted advisor approach revolutionised compliance behaviour

19%

increase in accountability and client trust

15%

increase in self-management skills and growth mindset behaviour

Customer Centricity

Improved connection and rapport with healthcare professionals (HCPs)

Sales Remedy

Open Water’s Connected Partner Program transformed a sales force into trusted advisors, driving a 20% sales uplift for a new psychiatric drug and revitalising stagnant product sales through customer-centric engagement.

20%

sales uplift for the newly launched drug across EMEA

16%

increase in sales of other products sold by the same sales force

80%

increase in time spent with healthcare professionals (HCPs)

Prepare for Sale

A new narrative focused on connection to purpose, energises, empowers and refocuses the senior team of a lacklustre immuno-inflammatory business

$6.7B

add to the pharmaceutical’s most undervalued asset

2,500

global team members united with a bold new narrative

52%

boost in positive behaviours through connection to purpose

Can’t Stop, Won’t Stop: A Connected People Event

A new narrative focused on connection to purpose, energises, empowers and refocuses the senior team at Pfizer’s lacklustre immuno-inflammatory business, taking every team member on an exciting, high-potential journey

52% rise

in positive leadership behaviours throughout the organisation

$6.7B

value added through purpose-driven transformation

2,000+

colleagues united in a global interactive virtual event